Communications and public affairs

We help organisations and companies make an impact in Sweden

Influera is a Swedish agency for PR, strategic communications and public affairs based in the Stockholm area. We help organisations and companies make their voice heard among people, in the media and where decisions are made. We base our work on facts and use digital tools that make complex issues easier to understand.

Whether you want to change public opinion, influence a political decision or build trust in your brand, we start with your goals and work out what you need to say, to whom and through which channels. We often combine several of our services in one assignment.

What we do

  • Strategic communications. Communication strategies, message platforms and media training so that the whole organisation speaks with one voice.
  • Campaigns and advocacy. Campaigns that shift opinion on an issue, from op-eds to alliances with other organisations.
  • PR and media relations. News that journalists want to write about and messages that hold up in the interview.
  • Public affairs. Dialogue with decision makers in Sweden and the EU when change requires political decisions. We map stakeholders, develop messages and prepare meetings.
  • Crisis management. Support when things go wrong and preparation before they do.
  • Almedalen. Strategy, meetings and press work before, during and after Almedalen Week, the most important forum in Swedish politics.
  • Digital tools. Campaign sites and data services that help people understand and act, such as Faktadriven with statistics on all 290 Swedish municipalities.

About us

Influera was founded in 2015 by Sandro Wennberg. He has 25 years of experience in communications and political processes. He has been a political adviser to five Swedish ministers, worked in the European Parliament and served as head of communications at the Olof Palme International Center. When an assignment requires more expertise we bring in colleagues from our network of more than 20 consultants.

Our clients include non-profit organisations such as ECPAT Sweden and Women in Tech Sweden as well as companies and trade associations such as Milepost and the Swedish Urban Network Association (Svenska Stadsnätsföreningen). Read more on our Swedish website.